A launch identity for an AI dubbing studio, built around one line said in every language: “Your voice.”
Dublayer dubs finished videos into new languages in each speaker's own voice. The dialogue is lifted out of the mix, every voice is cloned from the original, each line is translated to fit its timing, and the music and effects stay exactly as they were. Every customer gets a private server, so their audio never leaves it. It launches first for YouTubers and content businesses, with film and series studios next.
I took it from name to launch kit: the identity, a bilingual marketing site, investor and customer decks, and a launch teaser.
AI dubbing is a crowded, noisy category, and most of it looks the same: purple gradients, waveforms and robot voices. Dublayer's promise is quieter and more personal. It's still your voice, just in another language. The brand had to feel trustworthy enough for a creator to hand over their channel, and work in every script it would one day speak.
The mark is two bars, each the height of a capital letter: one layer out, one layer in. It started as an AI image exploration, and I rebuilt it as a measured vector (280 · 126 · 280 units) next to a wordmark set in Archivo. It shrinks cleanly to an app icon and a favicon. The palette is a deep forest green with a single mint accent and warm off-whites, and Inter carries the interface and body text.
The signature is the line “Your voice.” set in eleven languages, each in its own typeface: an italic serif in English, a script in French, Ruqaa in Arabic, a heavy gothic in Japanese. It does the work a feature list can't. You see the product's promise before you read a word of it.
I designed and built dublayer.studio in code, in English and Turkish. The hero headline changes language and typeface every 1.3 seconds over a muted video loop. Further down, a tree that branches one original track into Spanish, Arabic, German and Japanese explains voice cloning, and small diagrams cover lip sync, emotion and stem separation. The pipeline is told in five steps, and the page closes with pricing, an FAQ and a waitlist form. It runs on Cloudflare Workers with a D1-backed waitlist and articles, privacy and legal pages in both languages.
Two decks share the same system: a 15-slide investor deck and an 11-slide customer deck, each in English and Turkish, written in HTML and rendered to PDF. The 13-second teaser uses AI-generated footage of a creator at her desk. AI image models still mangle Arabic, Hindi, Japanese and logos, so none of the type comes from the model. Every line and the logo card are set on top, frame by frame, from the same fonts as the site.
A complete launch kit that reads as one brand: identity and icon set, a live bilingual website with a waitlist, 26 slides across two decks in English and Turkish, and a 13-second teaser in both languages. Dublayer is live at dublayer.studio and collecting its waitlist ahead of launch.